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Health Minister Launches 4-Mobile Health Services

Shri J P Nadda, Union Minister for Health & Family Welfare launched  4-Mobile Health Services  .

This launch  is a part of the Government’s Digital India programme, is in line with its commitment to prioritise public health and strengthen citizen-centric health services by leveraging India’s expanding mobile phone penetration.

1.‘Kilkari’

  •  Kilkari is an audio-based mobile service that delivers weekly audio messages to families about pregnancy, child birth and child care.

  • Each pregnant woman and infant’s mother, registered in Mother and Child Tracking System (MCTS), a web- enabled name-based system to monitor and ensure delivery of full spectrum of services to all pregnant women and children, would receive weekly voice messages relevant to the stage of pregnancy or age of the infant.

  • Such messages will empower and educate women and parents to help create a better environment in maternal and child health.

  • This service will be provided free to the beneficiaries.

2. Mobile Academy:

  •  About 9000,000 ASHAs will be trained using mobile services.

  • This will aid in enhancing their inter-personal skills.

  • Digital book-marking technology enables ASHAs to complete the course at their own pace.

  • ASHAs successfully completing the course by securing more than minimum prescribed marks will receive a Certificate of completion from the Government. 

Who are ASHA’s?

  • Accredited social health activists (ASHAs) is community health workers instituted by the government of India’s Ministry of Health and Family Welfare (MoHFW) as part of the National Rural Health Mission (NRHM).

  • The mission began in 2005,full implementation was targeted for 2012.

  • Once fully implemented, there is to be “an ASHA in every village” in India, a target that translates into 250,000 ASHAs in 10 states.

  • ASHAs are local women trained to act as health educators and promoters in their communities.

  • Their tasks include motivating women to give birth in hospitals, bringing children to immunization clinics, encouraging family planning (e.g., surgical sterilization), treating basic illness and injury with first aid, keeping demographic records, and improving village sanitation.

  • ASHAs are also meant to serve as a key communication mechanism between the healthcare system and rural populations

  • ASHAs must have class eight education or higher, preferably be between the ages of 25 and 45, and are selected by and accountable to the gram panchayat (local government),If there is no suitable literate candidate, a semi-literate woman with a formal education lower than eighth standard, may be selected.

  • If an ASHA facilitates an institutional delivery she receives Rs. 600 and the mother receives Rs. 1400. ASHAs also receive Rs. 150 for each child completing an immunization session and Rs. 150 for each individual who undergoes family planning.

3.Revised National TB Control Programme (RNTCP):

  • A dedicated toll free number, 1 8 0 0 – 1 1 – 6 6 6 6, with a call centre is being started to provide round the clock support for patient counselling and treatment support services

  • This call centre will have trained personnel to provide feedback to patients and also link or refer chest symptomatic persons to RNTCP services.

  • Under this initiative, callers can give a missed call or call to get complete support for diagnosis, treatment and support for the completion of treatment on the national toll free number, the Minister informed. This initiative is being started in the States of Punjab, Haryana, Chandigarh and Delhi. 

4. ‘M-Cessation’:

  • This will be an IT-enabled tool to help tobacco users to quit tobacco.

  • Built on a helpline concept, it will register beneficiaries on the basis of a missed call.

  • The counselling would be done through a two-way SMS process

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